Depot to Sell Ads On Website

Adweek is reporting that Home Depot will begin selling advertising on its website.  Their site has 4 million visitors each week and they have more than 6 million subscribers to various electronic newsletters.

The ads will lead to advertiser-branded sites that include interactive demos, video and product content.

"Our goal is to allow a few key vendor partners the opportunity to educate millions of home improvement consumers about their distinctive and innovative products," said Harvey Seegers, president of Home Depot Direct, in a statement.

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